---
title: Writing
description: Writing by Mickey Baines on leading transformation, AI strategy and growth in higher education.
---

[Mickey Baines](https://www.mickeybaines.com/)

[The Book](https://www.mickeybaines.com/book)[Writing](https://www.mickeybaines.com/writing)[Podcast](https://www.mickeybaines.com/#podcast)[Speaking & Consulting](https://www.mickeybaines.com/speaking-consulting)[About](https://www.mickeybaines.com/about)

# Writing

Notes on leading change, putting AI to work and helping institutions grow.

What outcomes are we really after?

Start with the use case, not the tool.

Then design the path from here to there.

## [Newest Intelligence Is the AI Buzzword in 2027. Here's What's Driving It. Intelligence is about to show up in product names, job titles and department names. Here's what's behind the word, and what it means for your data. November 2026 · 4 min read Read the piece →](https://www.mickeybaines.com/writing/intelligence-ai-buzzword-2027)

### Get the next piece in your inbox

New writing, podcast episodes and upcoming sessions.

## All writing

Newest first

Coming Dec 2026

### “Just implement best practices.”

What this sentence costs, and why AI is making it expensive.

Op-ed

### [Nov 2026 Intelligence Is the AI Buzzword in 2027. Here's What's Driving It. Intelligence is about to show up in product names, job titles and department names. Here's what's behind the word, and what it means for your data. 4 min read](https://www.mickeybaines.com/writing/intelligence-ai-buzzword-2027)

Speaking & Consulting

## Would you like your team to see the future a little more clearly?

I connect with audiences of every size, from a conference keynote to a small leadership group.

[Start a conversation →](https://www.mickeybaines.com/speaking-consulting#start-a-conversation)

Mickey Baines

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